Training Courses
Influencing the influencers
Master class in media and public affairs
Thursday 1st December
Knowing how to use the political media to best effect is vital in achieving your campaign and communications goals. Political events and media coverage can thrust you and your organisation into the spotlight at any time, so it is essential to be ready and able to deal confidently and effectively with the media.
This half day course will provide delegates with a strong foundation in successful media relations: understanding the UK media landscape, knowing what journalists are looking for, conveying corporate messaging to media audiences, securing positive coverage and avoiding negative, drafting effective sound bites and controlling interviews. This highly practical workshop will include authentic mock interviews conducted by our experienced media trainers that will recreate all the pressure of a studio environment and prepare delegates for any media attention that might come their way.
Don’t get caught out by missed media opportunities. Sign up to this popular masterclass and take control of your media environment.
